Banksy lashes out at ‘The Advertisers’, who, ‘laughing at you’, ‘make you feel small’, make ‘your girlfriend feel inadequate’…
In an online post said to be by Banksy, the internationally renowned street artist has lashed out at public advertising, condemning ‘bully’ advertisers for making themselves powerful by making their consumers feel inadequate and small. But, he says, we don’t owe them anything, and need to reassert our right to choose for ourselves.
Here is the text in full:
‘People are taking the piss out of you everyday. They butt into your life, take a cheap shot at you and then disappear. They leer at you from tall buildings and make you feel small. They make flippant comments from buses that imply you’re not sexy enough and that all the fun is happening somewhere else. They are on TV making your girlfriend feel inadequate. They have access to the most sophisticated technology the world has ever seen and they bully you with it. They are The Advertisers and they are laughing at you.
You, however, are forbidden to touch them. Trademarks, intellectual property rights and copyright law mean advertisers can say what they like wherever they like with total impunity.
Fuck that. Any advert in a public space that gives you no choice whether you see it or not is yours. It’s yours to take, re-arrange and re-use. You can do whatever you like with it. Asking for permission is like asking to keep a rock someone just threw at your head.
You owe the companies nothing. Less than nothing, you especially don’t owe them any courtesy. They owe you. They have re-arranged the world to put themselves in front of you. They never asked for your permission, don’t even start asking for theirs.
Banksy’s work typically includes satirical social and political commentary, and ranges from murals to sculpture and installation, often playing with the contextual aspects of the work. The artist’s first solo show was held in 2002 at Los Angeles’ 33 1/3 Gallery, and in 2003 he was commissioned to design to cover of Blur’s ThinkTank. Today, Banksy’s work appears internationally; most notably, he painted nine sardonic images on the Palestinian side of the West Bank barrier. In Summer 2009, Banksy took over the Bristol Museum and Art Gallery with an exhibition attracting over 300,000 visitors and hour-long queues all the way down the road. Most recently the artist has experimented with film, achieving an Oscar nomination for his documentary Exit Through The Gift Shop.
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