In a show of unprecedented confidence the new Tate Modern has announced that it has welcomed one million visitors to the new spaces in its first month. The millionth visitor came to the gallery on Tuesday 19 July and an average of 39,000 visitors have come through the doors on each Saturday since the new galleries were opened to the public in June. The new Tate Modern video content was viewed 6.7million times on Facebook producing a sharp increase in likes, shares and comments on other social media channels.
For the opening weekend, which drew in 54,000 people on the first Saturday, special events supported by Uniqlo included a specially-commissioned choral work by artist Peter Liversidge. Three weeks of dedicated free live performances, new commissions and a host of other special events then animated the displays, part of the BMW Tate Live partnership.
The new Tate Modern Switch House building designed by architects Herzog & de Meuron opened to the public on 17 June. Completely re-hung free collection displays feature 800 works by over 300 artists from over 50 countries from Chile to India, Russia and Sudan to Thailand. Seventy-five percent of the art on show has been acquired since Tate Modern first opened and half of the solo displays are dedicated to women artists. The works are displayed across the existing Boiler House and the newly built Switch House.
Tate Modern’s ground-breaking digital partnership with Bloomberg Philanthropies gives visitors a host of new ways to interact with, understand and debate modern art, including an innovative new app and a series of immersive ‘Explore’ spaces.