The fifth edition of The Other Art Fair will take place at The Old Truman Brewery on 17-20 October 2013. Situated in the heart of London’s cultural East End, The Old Truman Brewery is a landmark arts venue and hosts a hive of creative businesses, galleries and events and provides the perfect new home for the fair during what is London’s most important and internationally renowned art week.
The Other Art Fair was launched in November 2011 at the Bargehouse on the South Bank. Over three days,it represents some of the UK’s best unrepresented artists showcased to 4,300 visitors. This successful launch prompted an overwhelming response with over 400 artist applications for the following fair. In order to accommodate such interest from artists and visitors, the fair moved to Ambika P3 in Marylebone. The three editions of the fair (May 2012, November 2012 and April 2013) have seen a continuation of the fantastic sales and opportunities generated at the inaugural edition. The visitor experience is further enhanced by a lively programme of features including ‘The Others Live’, ‘The Others Talk’ and ‘Photo 15′.
The fair will be presented alongside Moniker Art Fair, London’s premiere event for contemporary art with its roots embedded in urban culture. The combination of the two fairs will create an exciting spectacle attracting 10,000-plus visitors to the capital’s East End and forming one of the major satellite events of London’s art week. The new partnership emphasises both fairs’ formidable reputations for showcasing artists operating under the radar of the traditional art establishment. This year will also see the fair launch outside of London for the first time in order to reach new audiences and represent a different range of artists.
The Other Art Fair is a place to discover and buy directly from emerging and unrepresented artistic talent. Boasting over 100 featured artists, 80% exhibiting for the first time, the fair is firmly established as London’s leading artist-led event. With an ever growing list of success stories where The Other Art Fair has helped unearth and promote the development of some fantastic artists, many of whom have gone on to find eminence and major gallery support. Artists like Jebila Wolfe Okongwu Jebila exhibited at the fair in May 2012 and was quickly picked up by Galleria Lorcan O’Neill Roma.
Fair runs 17-20 October 2013 at The Old Truman Brewery London